æ creative was formed in reaction to a lifelong call – to rebel against normal, reject routine and challenge the status-quo of traditional thinking. To pursue the work of connecting design and technology to create inspirational and effective communication.


This combination of technology + design is what became the DNA of the company and has been the catalyst of its success, positively influencing and creating brands around the world since the company’s inception in 1998.


More recently, we’ve embraced the United Nations Global Goals framework to guide our impact philosophy. Our evolution into a Venture Studio was accelerated when Brian Keayes co-founded EarthTech which provides the investment support for innovations.


In partnership with great innovators, æ turns business concepts and scientific breakthroughs into scalable impact and commercial success stories.